LTemplate - Benefits of exhibiting

10 000+ visitors

attend the exhibition
during 4 days

70% of visitors

take or influence
purchasing decisions

20 business programme events

are held
at the exhibition

YugBuild exhibitors have an opportunity to showcase their products and services to a big number of professional visitors interested in purchase of building and finishing materials, engineering equipment.

1. HOLD YOUR PRIVATE MEETINGS

Exhibitions attract your potential customers – totally about 10 000 YugBuild visitors. Hold direct negotiations with people who are difficult to target on the Internet. A face-to-face meeting increases the probability of a deal by 70%.

2. GET QUICK FEEDBACK

Identify the needs of your target audience and assess the demand for your product. Get quick feedback and process objections on site.

3. MEET YOUR REGULAR CUSTOMERS

If you are not at the exhibition, other companies can intercept your regular customers. Your customers, partners visit the largest industry exhibition in the region to find suppliers or a new product, but will they be able to see your company or your product?

4. SHOW YOUR CAPABILITIES

By demonstrating the technological features of your product you will speed up the decision to purchase it. Show how your product works, so that returning from the exhibition a foreman, a production engineer or a designer can offer your product he has already appreciated.

5. COMPARE YOUR PRODUCT WITH COMPETITORS

Evaluate the competitiveness of your products, compare it with proposals of competitors - over 300 companies exhibit at the show. Use this information to build your sales strategy.

6. EVALUATE THE SOUTH RUSSIAN MARKET

Evaluate the possibilities of the South Russian market of construction and finishing materials and the purchasing power of the regional audience. Expand your sales geography or introduce a new product to the regional market.

7. ESTABLISH CONTACTS WITH AUTHORITIES AND MEDIA

In addition to representatives of commercial organisations – construction, trade, architectural and design companies – the exhibition is attended by business and industry media as well as representatives of government agencies, with whom it is difficult to establish contact outside the exhibition. Take advantage of this opportunity at YugBuild.

Products of interest to exhibition visitors

*Multiple choice used in the survey forms.

61%

Building materials

55%

Interior finishing materials

32%

Facades and roofing

32%

Bathroom equipment

30%

Flooring

29%

Ceramic tile

29%

Building equipment and tools

28%

Doors and locks

28%

Lighting and electrical products

25%

Heating and water supply equipment

22%

Equipment and materials for landscaping

21%

Construction and special machinery

21%

Ventilation and air-conditioning equipment

21%

Windows and components

Breakdown of exhibition visitors by type of activity

39%

Wholesale and retail trade

14%

Construction

8%

Renovation and interior finishing

6%

Interior design and decor

5%

Other

4%

Architectural design

23%

Private visitors

Breakdown of exhibition visitors by level of responsibility

2702

Director

997

Deputy Director

1037

Department/Division Head

1691

Executive

901

Individual Entrepreneur

Visitor geography

79%

Krasnodar region

16%

Other regions of the South of Russia

5%

Other regions of Russia

Become an exhibitor

Please fill in the application form to book a stand at the exhibition and we will contact you for details.

Book your stand